2022 Midterm Results
Mail campaigns are an important part of getting out the vote in elections, particularly in the current COVID-19 pandemic where in-person campaigning may be more limited. Through mail campaigns, organizations like Swing Blue Alliance are able to reach a large number of voters with targeted messages and information about candidates and issues. These campaigns rely on hosts and leaders who recruit volunteers from their communities to write letters and postcards to voters. By sending personalized content, we can effectively communicate with voters and encourage them to get to the polls.
With a network of hundreds of hosts within our organization, Swing Blue Alliance has used mail campaigns as a key part of its strategy to support Democratic campaigns and promote candidates in the 2018, 2020, and now again in the 2022 midterm elections.
In 2022, Swing Blue Alliance ran more than a dozen mail campaigns for the midterm elections, including several swing states and key issues like voter protection and environmental protection. Some of our key state campaigns included:
- North Carolina – Supported five down-ballot candidates and mailed more than 75,000 postcards to voters to promote these candidate
- Georgia – Sent out nearly 52,000 pieces in just a couple of weeks, providing crucial information to voters in a state where voter suppression laws can make it difficult or confusing to cast a ballot
- Pennsylvania – Delivered nearly 200,000 letters and postcards to Pennsylvania voters, which included ballot applications and a mail ballot chase campaign to ensure that voters who requested a mail-in ballot were able to receive and return their ballot
With the help of more than 10,000 volunteers from more than 20 states, Swing Blue Alliance was able to send nearly 500,000 mail pieces to voters, encouraging them to participate in the election. These efforts were crucial in supporting Democratic campaigns and promoting progressive values, and they played a significant role in the success of the midterm elections in North Carolina, Georgia, and Pennsylvania.