Send plan-making postcards to pro-choice voters who are at severe to moderate risk of not voting in the April 4th Wisconsin Supreme Court election. These official-looking cards ask the voter: “What’s your plan to vote?” This proven message was used successfully by Postcards to Swing States in the 2020 Wisconsin Primaries.
Research: Swing Blue is tracking the voters who use the QR code on the back of the card. After the election, Swing Blue will assess the effect of the cards by comparing the rate of turnout to a control group of 3,000 voters withheld from our contact list.
Postcards are easy to write: they only require a short, handwritten message and placement of an address label and stamp on the card. A packet of 25 cards costs $4.40, with tax and postage the total cost is $17.00. Each packet should take less than an hour to complete.